The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone
What would your organization do with a technology that lets you crowdsource instantly and effortlessly and reach people who WANT to hear from you wherever they happen to be? Such a tool already exists and its in billions of mobile devices worldwide: SMS, or text messa
Experal
@experalĐánh giá
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What would your organization do with a technology that lets you crowdsource instantly and effortlessly and reach people who WANT to hear from you wherever they happen to be? Such a tool already exists and its in billions of mobile devices worldwide: SMS, or text messaging.However, theres more to messaging than simply broadcasting texts.To succeed with mobile messaging in the long termwithout disrupting your business or distracting your customersyou need to understand the bigger movement thats underway.The Mobile Marketing Revolution gives you the framework to listen to, empower, inform, engage, and enlist the very people on which your success depends.From fundraising to polling to selling products and services, this book shows how to use mobile messaging to turn even the briefest initial interaction into a permanent engaged relationship.Better still, you can achieve all this without expanding overhead or building campaigns from scratch, but instead by integrating mobile into your organizations existing processes and practices.Giá sản phẩm trên Tiki đã bao gồm thuế theo luật hiện hành. Bên cạnh đó, tuỳ vào loại sản phẩm, hình thức và địa chỉ giao hàng mà có thể phát sinh thêm chi phí khác như phí vận chuyển, phụ phí hàng cồng kềnh, thuế nhập khẩu (đối với đơn hàng giao từ nước ngoài có giá trị trên 1 triệu đồng).....
ISBN-13
9780071788182
Số trang
240
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